The parish of Westmoreland beckons travelers with its pristine beaches, lush landscapes, and vibrant culture. The present capital, Savanna-La-Mar, ‘the plain by the sea’, was founded in 1730, after Queens Town, presently called Bambury, was dethroned. One of the parish's highlights is the world-renowned Negril Beach, famous for its white sands and stunning sunsets. Travelers can unwind on the shores, partake in water sports, or explore the vibrant beachfront scene with its lively bars and restaurants.

In addition to its coastal attractions, Westmoreland boasts cultural landmarks such as the historic town of Savanna-la-Mar, with its charming colonial architecture and bustling marketplaces. Visitors can immerse themselves in the local culture at the Peter Tosh Monument and Museum, honoring the legendary reggae musician and native son of Westmoreland. Adventure seekers can also take a scenic boat tour along the Black River, home to diverse wildlife including crocodiles and exotic birds. With its blend of natural beauty, cultural heritage, and outdoor adventures, Westmoreland promises an unforgettable travel experience for those seeking to explore the diverse offerings of Jamaica's western coast.